Let's have a heated debate
When was the last time you spent the best part of three hours debating the finer points of structuring one area of a new website? For me, the answer is "yesterday", as I was involved in a meeting to kick off a monster of a project.
It made me realise this kind of planning and challenging just doesn't happen often enough with new websites. The proof will be in the copywriting, but I came away from the meeting thinking that some people really do care about this stuff - and that's what makes the difference.
It made me realise this kind of planning and challenging just doesn't happen often enough with new websites. The proof will be in the copywriting, but I came away from the meeting thinking that some people really do care about this stuff - and that's what makes the difference.
posted by web_copywriter at
8:59 AM
2 Comments:
It's a great luxury this. Clients aren't always too happy to part with a chunk of day rate for arguing time. It's often hard for them to see the bigger picture - that they'll get a better result from it.
By
Polon, at 4:14 PM
Yep - it's rare. But it really makes me realise how little thought goes into most site structures. Oh that every client was as enlightened.
By
web_copywriter, at 4:35 PM
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